CERTIFIED META BUSINESS PARTNER

Turn Facebook & Instagram Scrolls into High-ROAS Sales & Qualified Leads

Scale your revenue on Facebook and Instagram with full-funnel Meta Ads strategy, high-velocity creative testing, Advantage+ Shopping campaigns, and server-side Conversions API (CAPI) tracking.

Free Strategy & Audit
₹200Cr+ Meta Ad Spend Managed
120,000+ High-Intent Meta Leads
11X Peak Campaign ROAS

11+ Years of Proven Meta Advertising Achievements

Proven Meta Ads performance, scalable customer acquisition, and verified ROAS across enterprise brands

85+ Happy Enterprise Clients
120,000+ High-Intent Meta Leads
11X Peak Campaign ROAS
95% Client Retention Rate
45,000+ Direct WhatsApp & Phone Leads
3.8X Avg Revenue Boost
-85% Lower Meta CPA Cost
● CLIENT TESTIMONIALS & REVENUE IMPACT ●

Amplifying Meta Growth Outcomes
for Modern Enterprise Leaders

Lavanya - Kruthi Art of Baking Verified Client
"Before working with Laira, we relied heavily on foot traffic and word of mouth. Once they set up our hyper-local Meta campaigns and Instagram Reels funnels, weekend store walk-ins surged 5X and our custom cake pre-orders started selling out days in advance. They understand Instagram buyer behavior."
Lavanya Founder & Master Baker, Kruthi Art of Baking
₹10Cr+ Sales Scaled
VBR Landscaping Client Verified Client
"We used to waste ad spend on casual inquiries. Laira implemented a multi-stage Meta lead qualification funnel with instant WhatsApp sync that filtered out non-serious inquiries before reaching our sales team. We closed 3.8X more high-value commercial landscaping contracts."
Managing Director VBR Landscaping
3.8X Revenue Growth
Kennedy Ekezie - CEO, Kippa Africa Verified Client
"Scaling user acquisition across emerging markets is tough when CAC spikes as budgets grow. Laira re-architected our Facebook & Instagram app install funnels and Meta CAPI server tracking, bringing our CAC down from $3.50 to under $0.50 at $90K monthly spend. They delivered 585,000+ app installs."
Kennedy Ekezie Founder & CEO, Kippa Africa
585K+ Installs Scaled
Sanjay Gowda - Founder, Luniq Healthcare Verified Client
"In healthcare, getting leads is easy—getting patients who show up for consultations is the real test. Laira built high-converting Meta Lead Ads & strict CPL filters that brought us over 29,200 verified patient inquiries in 12 months. Our clinic consultation bookings doubled."
Sanjay Gowda Founder, Luniq Healthcare
29,200+ Leads Scaled
Vijay Raghav Varada - Founder, Fracktal Works Verified Client
"Selling industrial 3D printers globally requires building real trust with decision-makers. Laira designed targeted Meta B2B video ads & lead forms that connected us directly with manufacturing buyers. We quadrupled demo requests and scaled printer sales 4.8X."
Vijay Raghav Varada Founder & CEO, Fracktal Works
4.8X B2B Orders Scaled
Francis - Founder, Rayda Verified Client
"Enterprise IT asset management deals usually take 6 to 9 months to close. Laira launched targeted Meta video campaigns targeting CTOs and Operations Directors directly. It cut our enterprise sales cycle in half and drove a 6.2X increase in qualified pipeline value."
Francis Founder & CEO, Rayda
6.2X Asset Pipeline Scaled
● OFFICIALLY CERTIFIED BY GLOBAL MEDIA & AD-TECH LEADERS ●

Built Over Years.

Our progression of official Meta Business Partnerships, CAPI integrations, and accredited ad-tech certifications.

2018
Analytics & Pixel Setup Foundational Era
2020
Meta Business Partner Social Performance
2022
Omnichannel & Meta Scale Enterprise Performance
2023
HubSpot & Meta CAPI Closed-Loop CRM Sync
2024
Clutch & Global Scale Verified Growth Agency
● WE ARE HERE
// LICENSED & VERIFIED AD-TECH PARTNERSHIPS
CASE STUDIES

What We’ve Built

Rayda Tech Logo

Full-Funnel Meta Ads & SaaS Acquisition Scale

Targeted enterprise IT decision-makers using Meta AI video ad production ads, custom lookalike audiences, and CAPI server tracking to scale qualified demo bookings.

Meta Video Ads Advantage+ Funnels SaaS CAC Scale
3.8X ARR Annual Revenue Growth
6.8X Peak Campaign ROAS
55,000+ Online Sales Scaled
+42% LTV Customer Lifetime Value
Floresta Goa Logo

Luxury Real Estate Meta Campaign & HNI Funnels

Targeted high-intent luxury homebuyers and investors on Facebook & Instagram seeking ₹1.5Cr apartments in Goa, delivering ₹97.5Cr total property sales value.

Meta DPA & Carousel HNI Retargeting Property Lead Gen
₹20L Ad Spend Budget
65 Units Apartments Sold
₹97.5Cr Sales Value
48.8X Pipeline Return
Agastya Clinic Logo

Click-to-WhatsApp Meta Ads & Consultation Engine

Scaled 5-location consultation booking and treatment package sales via targeted Click-to-WhatsApp Meta Ads and automated WhatsApp flows.

Click-to-WhatsApp Meta Retargeting Appointment Booking
10X WhatsApp Sales Growth
1,500+ Monthly Sales (~36K Total)
₹30 CPL Cost Per Lead Efficiency
5 Stores Clinic Locations Managed
VBR LANDSCAPING

Meta B2B Lead Gen & Instant WhatsApp Qualification

Targeted villa owners, resort developers & commercial builders with Meta Lead Ads and WhatsApp automation, converting 7,008 qualified opportunities.

Meta Lead Ads CAPI Attribution Commercial Funnels
₹24L Annual Ad Spend
14,600+ Leads / Year (~40/day)
60% MQL 8,760 Qualified Leads
7,008 Sales Pipeline Opps
Prwatech Logo

Meta Student Acquisition & Creative Testing System

Generated ~100 leads/day via Meta Lead Ads & Instagram video ads (₹250 CPL), tripled landing page CVR using UGC video creative testing and GTM tracking.

Meta Lead Forms UGC Video Testing Landing Page CRO
~100 / Day Leads Generated (₹250 CPL)
12% CVR Landing Page CVR (From 4%)
~7,000 Organic Traffic (6 GMB Profiles)
65% / 7% Email Response & Admissions
Kippa Africa Logo

Meta App Install Scaling & CAPI Data Infrastructure

Reduced CAC from $3.5 to <~$0.5 at $90K scale via Meta App Install Ads and CAPI event tracking, driving 585K+ installs and 13K+ POS merchant leads.

Meta App Installs CAPI Optimization Low-CAC Scale
585,000+ App Installs ($0.5 CPI)
<~$0.5 CAC (From $3.5 at $90K Scale)
13,000+ POS Leads in 14 Days ($0.6 CPL)
150,000+ MAU Retained (From 20K)
• TRUSTED BY ENTERPRISES  ·  BACKED BY LEADERS OF 800+ FIRMS •

Industries We Scale & Transform

SaaS Industry Visual
01

SaaS

Cloud Platforms & Software
Insurance Industry Visual
02

Insurance

Risk Management & InsurTech
Media Industry Visual
03

Media

Broadcast & Entertainment
Real Estate Industry Visual
04

Real Estate

PropTech & Architecture
EdTech Industry Visual
05

EdTech

E-Learning & Training
Fintech Industry Visual
06

Fintech

Banking & Digital Payments
Healthcare Industry Visual
07

Healthcare

Clinical Care & HealthTech
E-Commerce Industry Visual
08

E-Commerce

Digital Retail & Scaling
Hardware Industry Visual
09

Hardware & 3D

Precision Manufacturing
Manufacturing Industry Visual
10

Manufacturing

Industrial Robotics & Assembly
Auto Industry Visual
11

Auto & EV

Mobility & Automotive
Gaming Industry Visual
12

Gaming & Apps

Consumer Tech & UI
Logistics Industry Visual
13

Logistics

Supply Chain & Freight
Pharma Industry Visual
14

Pharma & Biotech

Biotechnology & Research
D2C Brands Industry Visual
15

D2C Brands

Direct-to-Consumer Goods
B2B Enterprise Industry Visual
16

B2B Enterprise

Corporate & Global Growth
PROVEN META PERFORMANCE TRACK RECORD

Over ₹200Cr+ Meta Ad Spend Managed Across 80+ Enterprise Accounts

Continuous creative testing, Meta CAPI server integration, and full-funnel campaign architecture delivering predictable ROAS and scalable customer acquisition.

Confidential 20-Point Meta Ads Audit Full diagnostics of your Meta Pixel, CAPI, video creatives, & campaign architecture
Custom 90-Day Meta ROAS Scaling Blueprint Creative matrix & audience roadmap built by senior Meta growth architects
Zero-Risk Growth Guarantee Transparent retainer model backed by 95% client retention
4.8X Avg. Blended Meta ROAS
72h Audit Turnaround
95% Annual Retention
0% Vendor Lock-In
FREE META ADS AUDIT

Pitch Your Brand Strategy

Claim your custom 20-point Meta Ads audit & 90-day scaling roadmap.

100% Confidential • No Obligation • 24h Turnaround
META PERFORMANCE SYSTEM ARCHITECTURE

LairaGrowth – Full-Funnel Meta Ads Systems

META FUNNELS

Full-Funnel Campaign Architecture

TOFU brand demand, MOFU consideration & BOFU retargeting campaigns engineered for predictable CAC.

Cold Audience Reach Lookalike Audiences Advantage+ Budgeting Funnel Segmentation
CREATIVE STUDIO

High-Velocity Creative Studio

Continuous testing of video hooks, UGC content, static carousels, and visual angles to defeat creative fatigue.

UGC Video Ads Hook Testing Matrix Carousel Design Reels Formats
CATALOG & DPA

Retargeting & D2C Catalog Engine

Dynamic Product Ads (DPA), cart recovery funnels, and sequential video retargeting for max ROAS.

Meta DPA Catalog Cart Recovery Ads Video View Retargeting AOV Upsell Funnels
LEAD GEN & CAPI

Meta Lead Generation & Instant Sync

High-converting Meta Lead Forms and Click-to-WhatsApp ads integrated directly with your CRM.

Meta Lead Forms Click-to-WhatsApp Instant CRM Sync Lead Qualification
DATA & CAPI

Server-Side CAPI & Data Recovery

Meta Conversions API (CAPI), GTM server container setup, and offline conversion value backfilling.

Server-Side CAPI Pixel Deduplication Offline CRM Sync Event Match Quality
ACCOUNT AUDIT

Meta Account Audit & Scaling

Auditing audience overlap, frequency cap, creative fatigue, and bid strategies to unlock instant ROAS.

Account Audit Audience Overlap Cleansing Frequency Control Creative Refresh
30+ ENTERPRISE GROWTH & AD-TECH INTEGRATIONS
MARTECH & AD TECH INTEGRATIONS

Enterprise Growth Stack & Platform Integrations

Direct server-side API integrations, automated CAPI funnels, and real-time CRM pipelines.

01MEDIA

Google Ads

PMax & Search AI

02AD-TECH

Meta Social

Reels & Advantage+ CAPI

03MEDIA

Microsoft Ads

Executive Bing Network

04CRM

HubSpot CRM

Closed-Loop Lead Sync

05DATA

GA4 Attribution

Server-Side Custom Events

06CRM

Salesforce CRM

Lead Scoring & Routing

07MEDIA

YouTube Ads

In-Stream Video Scale

08CAPI

Conversions API

Direct Server Pipeline

09AUTO

Zapier Webhooks

Multi-Step Automation

10DATA

Google Tag Manager

Server GTM Container

11EMAIL

Klaviyo Retention

Omnichannel Funnels

12BI

Looker Studio BI

Real-Time Dashboards

01MEDIA

Google Ads

PMax & Search AI

02AD-TECH

Meta Social

Reels & Advantage+ CAPI

03MEDIA

Microsoft Ads

Executive Bing Network

04CRM

HubSpot CRM

Closed-Loop Lead Sync

05DATA

GA4 Attribution

Server-Side Custom Events

06CRM

Salesforce CRM

Lead Scoring & Routing

07MEDIA

YouTube Ads

In-Stream Video Scale

08CAPI

Conversions API

Direct Server Pipeline

09AUTO

Zapier Webhooks

Multi-Step Automation

10DATA

Google Tag Manager

Server GTM Container

11EMAIL

Klaviyo Retention

Omnichannel Funnels

12BI

Looker Studio BI

Real-Time Dashboards

13ABM

LinkedIn Ads

Account-Based Marketing

14ROAS

Clutch Verified

5.0 Star Growth Reviews

15CRO

Hotjar & Clarity

Heatmaps & UX Behavioral

16DATA

Mixpanel Analytics

Product Funnel Events

17SEO

Semrush & Ahrefs

Search Intent Bidding

18SPEED

WordPress & Webflow

Sub-Second Velocity Pages

19E-COM

Shopify Plus

High-Volume Checkout CAPI

20AUTO

ActiveCampaign

Automated Lead Nurturing

21E-COM

Triple Whale

First-Party Attribution

22DATA

Supermetrics

Cross-Channel Data Pipelines

23A/B

Optimizely Engine

AI A/B Testing & CRO

24SEARCH

Google Search

High-Intent Keyword Bidding

13ABM

LinkedIn Ads

Account-Based Marketing

14ROAS

Clutch Verified

5.0 Star Growth Reviews

15CRO

Hotjar & Clarity

Heatmaps & UX Behavioral

16DATA

Mixpanel Analytics

Product Funnel Events

17SEO

Semrush & Ahrefs

Search Intent Bidding

18SPEED

WordPress & Webflow

Sub-Second Velocity Pages

19E-COM

Shopify Plus

High-Volume Checkout CAPI

20AUTO

ActiveCampaign

Automated Lead Nurturing

21E-COM

Triple Whale

First-Party Attribution

22DATA

Supermetrics

Cross-Channel Data Pipelines

23A/B

Optimizely Engine

AI A/B Testing & CRO

24SEARCH

Google Search

High-Intent Keyword Bidding

ENTERPRISE GROWTH

Scale Your Acquisition Revenue Engine

Transform fragmented ad spend into a connected growth engine where AI bidding, creative studio, and CRM data unite for profitable scale.

Predictive Creative Testing Framework

Future-proof your paid search, Meta, and LinkedIn channels with automated CPL optimization algorithms.

First-Party Server-Side Data Recovery

Recover up to 35% of lost attribution data with deduplicated browser + CAPI tracking for optimal Event Match Quality (EMQ).

Top 1% Performance Specialists

Work directly with senior growth architects possessing 11+ years of media buying expertise.

Zero Lock-In Guarantee

Transparent month-to-month contracts because we earn your partnership through positive unit economics every month.

FREQUENTLY ASKED QUESTIONS

Everything You Need to Know About Our Services

1. Why are our Meta Ads ROAS declining?
Declining ROAS is usually caused by creative fatigue, outdated targeting, or lost pixel signal after iOS 14. We fix all three with fresh creative velocity and server-side CAPI.
2. How many creative variations do you test per week?
We launch and test 5 to 15 new creative hooks, video angles, and ad formats every week depending on spend.
3. What is Meta Conversion API (CAPI)?
CAPI sends customer events directly from your server to Meta, bypassing ad-blockers and browser restrictions to improve attribution accuracy by 25-35%.
4. How do you structure Advantage+ Shopping Campaigns (ASC)?
We pair ASC with custom creative caps and targeted lookalike exclusions to ensure broad AI targeting acquires net-new buyers rather than existing customers.
5. Can you manage both Facebook and Instagram ad accounts?
Yes, Meta Ads covers both Facebook and Instagram feeds, Stories, Reels, Audience Network, and Messenger.
6. How do you prevent ad fatigue?
We run a structured creative matrix, swapping out video hooks, thumbnails, and copy weekly before performance drops.
7. What is the ideal ad spend for Meta Ads scaling?
We scale campaigns spending anywhere from ₹1 Lakh/month to ₹50 Lakhs+/month while maintaining profitable unit economics.
8. Do you handle video scripting and UGC sourcing?
Yes! Our creative studio writes scripts, briefs creators, edits video UGC, and adds dynamic captions.
9. How do you handle retargeting on Meta?
We deploy dynamic product ads (DPA) and sequential video retargeting based on view duration and cart abandonment.
10. What reporting metrics do you prioritize?
We focus on real business outcomes: MER (Marketing Efficiency Ratio), CAC, ROAS, and net revenue growth.
SCALE